Returns & Restock — FBA returns analysis

Returns tell you what's broken. Your customers already wrote it down.

Connect your Amazon seller account. See which SKUs bleed, what the reason codes mean (mined from customers' own return comments), and which ASINs to reorder: how many units, and how many days you have left to place each order. Returns, sales and inventory are pulled for you. Nothing to export.

Included in every OptimalCentral plan — part of a 30-tool suite, one subscription, from $99/mo.

14-day free trial No credit card required Raw reports discarded after analysis
What you get

Two answers: why they return it, and when to reorder.

The units coming back change the units you need to send in.

01

Return rates, not just counts

Each sync also pulls sales by ASIN, so every ASIN with sales gets a real return rate. Rates far above your account average are flagged.

02

Comments, mined by AI

“Stopped working after two days” says more than a DEFECTIVE code. The AI reads up to 50 verbatim customer comments, highest-return ASINs first, and names the product, sizing or expectation problem and the fix.

03

Reason & disposition mix

Defective vs not-as-described vs sizing vs unwanted, and how much of what comes back is still sellable. It separates a QC problem from a listing problem.

04

A restock plan with countdowns

Days of cover per ASIN, reorder-now / reorder-soon / overstock status, suggested quantities, and days left to place each order, from your lead time and target cover.

How it works

Connect once. Sync when you need it.

1

Connect your seller account

A one-time authorization through Amazon's Selling Partner API. Revoke it any time.

2

Pick a window and sync

Choose 30 to 365 days. We pull your FBA customer returns, sales by ASIN and current FBA inventory. Reason clusters, dispositions, comment mining, true return rates and the restock plan all come from that one sync.

3

Fix and reorder

Severity-ranked findings name the listing, packaging or QC fix. The restock table says what to order this week.

FAQ

Frequently asked questions.

What Amazon data does it use?

Three reports, pulled through your seller connection: your FBA customer returns report for the window you pick (30 to 365 days); sales by child ASIN for that window, for true return rates and sales velocity; and current FBA inventory, for the restock plan. When returns carry dates, the report states the earliest one Amazon included. If sales or inventory can't be pulled on a run, the report says so and shows what returns alone support. Raw reports are discarded after analysis. We keep the results, including up to two sample customer comments per ASIN.

What does the returns analysis tell me?

Which ASINs return most and, with sales, their actual return rates; abnormally high SKUs are flagged. Reasons are broken down (defective, not as described, sizing, unwanted), and dispositions show how much comes back sellable. The AI reads up to 50 verbatim customer comments, highest-return ASINs first, and names the problem behind each reason code (product, sizing, expectation, packaging) and the fix.

How does the restock plan work?

Sales velocity from your synced sales by ASIN, plus available and inbound stock from your FBA inventory report, plus the supplier lead time and target stock cover you set. Each ASIN gets days of cover, a status (reorder now, reorder soon, healthy, overstock risk, stale), a suggested reorder quantity, and the days left to place the order.

Do I need to connect my Amazon account?

Yes. Returns & Restock runs on a secure Amazon Selling Partner API connection to your seller account, so there are no reports to export or upload. Authorize once; revoke anytime. Every plan, including the free trial, can run the report on demand.

How many runs do I get?

Plans include 10 (Pro), 30 (Brand), or 100 (Enterprise) returns-and-restock runs per billing period. The free trial includes 1 run. Past runs stay viewable without using quota.

Your worst SKU is telling you why. Listen.

14-day free trial, no credit card. Includes 1 returns & restock run.

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