Know where you rank, every single week.
Pick the keywords that matter to your business and follow your organic page-1 position week over week. Sponsored placements excluded, competitors visible, drops flagged. No account connection required.
Included in every OptimalCentral plan — part of a 30-tool suite, one subscription, from $99/mo.
Your keywords, your positions, one table.
Live search results, checked the same way every scan, so weeks are comparable.
Exact keywords you choose
Track the phrases that drive your revenue: category terms, PPC targets, proven winners. Nothing auto-generated.
Instant first scan, then weekly
Each keyword is scanned when you add it, then weekly, so the trend line starts today.
Week-over-week movement
Current position, change vs last week, best position over the last 8 scans, and recent history. "Dropped off page 1" is called out.
Who's ranking above you
The top products holding the positions you want, per keyword. Each of the top 10 also shows the "bought in past month" figure Amazon displays for it.
Three steps, then it runs itself.
Add your keywords
Enter an ASIN (yours or a competitor's) and up to 10 keywords at a time. Each gets an immediate first scan.
We scan weekly
Each week, every keyword's live search results are checked and your organic page-1 position recorded, sponsored placements excluded.
Act on the movement
Rising terms are working: double down. Falling terms need listing or PPC work before sales dip.
Frequently asked questions.
How are positions measured?
Your organic page-1 position from live Amazon search results, sponsored placements excluded. Not on page 1 is recorded too, as a data point. Every scan uses the same method, so week-over-week changes are comparable.
How often do scans run?
Once when added, then weekly, ready by Monday morning US time. The dashboard shows current position, change vs the last scan, best position over the last 8 scans, and recent history.
Which keywords should I track?
The ones that drive your business: main category terms, PPC queries you bid on, proven winners from the Search Query Audit. You choose the phrases; nothing is auto-generated.
Do I need to connect my Amazon account?
No. Rank tracking runs on our side with no account connection. You can track any ASIN, including competitors.
How many keywords can I track?
Plans include 25 (Pro), 50 (Brand), or 100 (Enterprise) concurrently tracked keywords. Deleting a keyword frees the slot immediately. The free trial tracks up to 5 keywords.